Social Media Strategy
A social media strategy that goes beyond basic content creation. Tailored to you and your business goals, BKM social strategies focus on longevity to ensure your brand on social is consistent and grows your audience.
Full Spectrum Strategies
Strategies that go beyond a the latest trend and drive deep into analytics and insights and become your roadmap to success in the social space.
Platform Launch Strategies
Platform Growth Strategies
Platform Anaylysis
Content Messaging + Tone
Content Ideas + Thought Starters
Platform Insights
Trends Analysis + Strategy
Audience Analysis
Goal Tracking + Progress
Syndication Opportunites
Partnership Potential
Content Schedule
Best For
Content Creators
Brands
Creatives
Take the guesswork out of trend following and create a consistent brand that speaks to who you are and the audience and partnerships you want to attract. Creators who use social strategies grow their audiences and partnerships faster.
A clear and consistent social presence is essential to brands that hope to grow their social value and transform their audiences into real customers. Social strategies are key to maintaining a clear brand story that draws attention.
Personal branding in the digital age is critical to growing your presence and your positioning in the real world. Implementing a personalized social strategy that focuses on your positioning is the first step for creatives to action a consistent personal brand.
Previous Strategy
The Problem
Sierra Boudreaux, a Gen-Z and lifestyle creator, was seeking a way to define her voice on social media and grow her reach
The Goal
Increase social media following across all platforms to engage her community and position content for brand partnerships to create additional revenue
The Strategy
Create multiple varied content series she can be known for that can be leveraged for brand integrations due to their high community engagements, and maintain a consistent balance of content that is entertaining, educational, and aspirational for her audience.
The Result
Through a consistent content output, Sierra was able to grow her Instagram following from 45k to 77k+, which resulted in increased brand interest from target partners like Olipop, Aveeno, Ninja, Clinique, and many more.
Content Creator
Results Focused
Each strategy point and recommended action is designed to drive the results you are looking for, whether that's brand consistency, community growth, or increased engagement.
Tailored To Your Goals
Every strategy is personalized to you, your brand, and your goals by conducting in-depth research on your industry, current trends, platform insights, and direction communication to make sure that every action taken gets you closer to your goal.
In-Depth Business Analysis
BKM prioritizes thoroughly analyzing your business and competitors to ensure the strategy hits on all your pain points and puts you in the line of sight for your audience, community, and potential partners.